diff --git a/ethosu/vela/scheduler.py b/ethosu/vela/scheduler.py
index 9a8215d..9b492f0 100644
--- a/ethosu/vela/scheduler.py
+++ b/ethosu/vela/scheduler.py
@@ -42,7 +42,7 @@
 from .tensor import TensorFormat
 from .tensor import TensorPurpose
 from .tensor import TensorSubPurpose
-
+from .numeric_util import full_shape
 
 class ParetoMetric(enum.Enum):
     BwCycMem = 1
@@ -957,21 +957,36 @@
                     if ps.placement != PassPlacement.Npu:
                         continue
                     for output in ps.outputs:
-                        if output.purpose != TensorPurpose.FeatureMap:
+                        if output.purpose != TensorPurpose.FeatureMap or output.avoid_NHCWB16:
                             continue
 
-                        use_NHCWB16 = not output.avoid_NHCWB16
-
-                        if use_NHCWB16:
-                            # Check consumers, to see if NHCWB16 can be used in the output
-                            for op in output.consumer_list:
-                                if op is None or op.type == "Reshape":
-                                    use_NHCWB16 = False
+                        use_NHCWB16 = True
+                        rewrites = []
+                        for op in output.consumer_list:
+                            if op is None:
+                                use_NHCWB16 = False
+                            elif op.type == "Reshape":
+                                # Detect no-op reshapes by comparing their full input and output tensor shapes.
+                                inshape = full_shape(4, op.inputs[0].shape, 1)
+                                outshape = full_shape(4, op.outputs[0].shape, 1)
+                                # Using NHCWB16 format for a no-op reshape is only an option if subsequent
+                                # consumers do not also need to perform a reshape or if the OFM is going to
+                                # be processed by CPU operations. No-op reshape consumers with empty lists
+                                # (those that have no consumers, or null-consumers used as list terminators)
+                                # must use normal NHWC output.
+                                incompatible_consumers = [ (not consumer.run_on_npu or consumer.type == "Reshape") for consumer in op.outputs[0].consumer_list
+                                                           if consumer is not None ]
+                                if (outshape == inshape) and incompatible_consumers and not any(incompatible_consumers):
+                                    rewrites.append(op)
                                 else:
-                                    use_NHCWB16 &= op.run_on_npu
+                                    use_NHCWB16 = False
+                            else:
+                                use_NHCWB16 &= op.run_on_npu
 
                         if use_NHCWB16:
                             output.set_format(TensorFormat.NHCWB16, arch)
+                            for rewrite_op in rewrites:
+                                rewrite_op.outputs[0].set_format(TensorFormat.NHCWB16, arch)
 
 
 def schedule_passes(nng, arch, options: SchedulerOptions):